Beyond the Brim: Understanding Quality
A real cap is an engineered piece of gear. From the precision-cut panels to the reinforced stitching, every element serves a purpose. Understanding these details transforms how you see quality headwear.
Mastering the Fits: Types of New Eras
59FIFTY Fitted
The 9TWENTY is a relaxed, unstructured cap designed for effortless, everyday wear. With a curved brim and adjustable strap, it offers a soft, broken-in feel that works perfectly for casual outfits and laid-back styling.
9FIFTY Snapback
The 9FIFTY is a bold, structured snapback with a flat brim and a strong streetwear presence. It delivers a confident silhouette and adjustable fit, making it ideal for statement looks and modern urban style.
9FORTY Adjustable
The 9FORTY is a versatile everyday cap with a curved brim and an adjustable strap for easy comfort. Its balanced shape makes it a go-to option for daily wear, blending clean style with practicality.
39THIRTY Stretch
The 39THIRTY is a stretch-fit cap with a curved brim and a snug, fitted feel. Designed without straps or snaps, it provides a clean, athletic look and consistent comfort throughout the day.
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The '47 Collection: Relaxed Classics
Protecting Your Crown: The Care Guide
How to Clean Your Caps
- Spot clean with a damp cloth and mild soap for minor stains
- Avoid harsh chemicals that can fade colors and damage fabric
- Hand wash in cold water when deep cleaning is needed
- Air dry naturally - never use a dryer or direct heat
How to Store Your Collection
- Keep caps away from direct sunlight to prevent fading
- Use cap shapers or stuff with tissue to maintain structure
- Store in a cool, dry place with good air circulation
- Stack carefully or hang on hooks to avoid crushing